It’s All About The Sausages
Volkswurst is the ultimate food truck experience, serving up German sausages straight from a custom-built Volkswagen Kombi. With their sights on corporate catering, Volkswurst engaged Hazen to create a digital campaign that encouraged offices to ditch the boring finger sandwiches and cater with Volkswurst.
Increase in event bookings
Increase in social media engagement
Volkswurst is the ultimate food truck experience
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Volkswurst is the ultimate food truck experience, serving up German sausages straight from a custom-built Volkswagen Kombi. Following the success of their pop-up events and private bookings, Volkswurst set their sights on the world of corporate catering.
Our digital campaign put the unbearably boring office party in the crosshairs. There’s nothing worse than awkwardly standing around, failing to come up with conversation, nibbling on bland canapés to pass the time. We teamed up with Volkswurst to eradicate this corporate curse by creating a campaign that encouraged workplaces to indulge in the Volkswurst experience and turn a work obligation into an actual joy.
22% increase in event bookings
36% increase in social media engagement
Special thanks to all involved crew during the production.